With Local SEO, you’re just getting started. The idea is to let your listing is seen by visitors when they go looking for the information they need. This means you’re being shown to the searchers first and helping them find what they’re looking for faster than you’re being shown to them.
To start, do a little research on the type of search you want to target, and then start gathering the data on the specifics of local businesses, places and information. Think about what kind of keyword you need, whether it’s one that goes with the area you’re in, or one that is not too specific.
Once you have the keywords you need for your site, use the phrase as part of the key phrase for the search term. Do a bit of research, but also make sure you have some of these words in your content. If you don’t already have good content already, you will need to do some more work. There are plenty of local SEO opportunities online.
For each keyword you choose, make sure there isn’t a “related” term already being used as a search term. In order to do this, you’ll have to do some SEO work to get a lot of links to your site, and making it easy for other people to find you. You can do this by making your site unique in the industry you’re in, making your profile and link unique as well.
Next, pick a place that already has a great community of content. That way, you can point your visitors there instead of wasting time with searches. Blogs are a great way to do this, but it’s better to get one that will encourage other blogs to link to you. Go to social bookmarking sites and find someone who is already popular and share the link to you with them.
It’s very important to make sure all your links point to the same page. You want people to know you’re well connected, and if they’re going to connect with you, you want them to find out the same thing.
Local SEO will take you some time to get your site noticed by the search engines. It might not happen right away, but eventually your site will start to rank higher, because it was worth the time and effort.
Local SEO can start with basic things that can help you get the initial traffic you need. Go ahead and get up front about your site, and make sure your content is helpful to searchers.
You can even get your site listed in search engines. Make sure the category you put is relevant to the local keywords you’re using. This can be done through specific keywords, but if you don’t have those specific words, try to find relevant word play so that it could be possible for your users to find the term you’re writing about.
A good way to do this is to find words that describe the topic that you’re interested in. Or, try to take a few moments to think about what could be relevant to what you’re writing about. That will give you a good list of words to work with, and you should have a few options for your category or keyword.
Finally, don’t your time be better spent elsewhere? There are many opportunities online, and you may be able to submit your site to multiple directories at once. There are some sites that allow users to submit multiple sites.