On Page SEO is the process of optimizing your web pages for search engines. This is accomplished by using fresh content and keywords to attract organic traffic from search engines. You have probably heard the term “organic traffic” a million times but what does it mean? In short, search engine traffic that is created organically means no paid advertising. Organic traffic comes from natural searches using specific keywords and it is free.
So, what does this all mean to you and your business? If you are looking to achieve organic search engine results and generate free, fresh content, you need to work on your On Page SEO strategy. Your goal should be to craft a headline and article that stand out as being different than any other article or headline you have ever seen.
A good headline begins with a thought-provoking question, preferably one that provokes a response. Once you have your premise, you need to take action by creating content that makes your point. On the Internet, what may seem like simple SEO is actually On Page SEO or the process of optimizing your website for search engines. There are many different aspects of On Page SEO including on-page user optimization, on-page meta-search engine optimization and off-page user optimization.
On Page SEO is just one part of content marketing or SEO. In order to receive organic search traffic you need to optimize your website and this takes time and planning. Content marketing involves creating quality content using a targeted keyword phrase. Keyword phrase selection determines whether your content will show up in search engine results. With this information you will know what SEO tools to use and what tools you will want to use to create that killer headline that will get those click-through’s to your landing page and your opt-in box.
Now, back to the problem at hand, people do not want to read boring information. The goal of content marketing is to provide interesting and enticing information that sparks interest. Unfortunately, most people read articles as boredom material. If you want to be successful in Internet marketing and obtain high search engine rankings you need to do more than create boring text; you need to create a web page freshness factor.
The goal of On Page SEO is to maintain good search engine results ranking by improving your site’s crawlability. It is important that your site is easily readable by robots. Robots can recognize relevant keywords and phrases and crawl your site when these keywords appear in your text. So, if you want to rank highly among search engines, make sure you include words and phrases in your site that robots can crawl.
A couple of things that you can use to improve your site’s crawlability include content writing tools and on-page optimization techniques. The goal of content writing tools is to improve your site’s text and graphics. You can write SEO friendly text using keyword research tools and optimize graphics using image optimization tools. On-page optimization techniques are necessary for obtaining a high search engine result ranking. These techniques include meta tags, title tags, and keyword tags. With on-page optimization techniques you can improve the overall appeal of your web pages and make them more search engine friendly.
Another way to maintain good on-page results is by making sure your web pages are fresh content. A fresh content is referred to as keyword rich, non-duplicative, and unique content. By creating these quality products your site will achieve higher search traffic and will enjoy higher search engine results placement. This will improve the quality of your visitors’ experience.